What happened with Matteo Pelli and RSI?

Local reports say Matteo Pelli has set up a new company. RSI stated he will keep collaborating in new formats. This points to a flexible talent setup as SSR’s Enavant plan advances. Advertisers should watch for pilot launches and minor schedule changes in Ticino.

How could this affect Teleticino’s ad inventory?

If viewers sample new RSI formats, Teleticino may benefit by keeping strong local content. That can support stable or firmer CPMs. Buyers should reserve spots around news and talk, keep budgets flexible in CHF, and monitor weekly reach to spot any lift.

What should advertisers in Ticino do right now?

Lock short-term options across dayparts, set make-good clauses, and ask for early details on any new formats. Track reach, frequency, and brand search lift in Ticino. Reallocate quickly based on post-broadcast logs and avoid duplication between Teleticino and RSI buys.

What is SSR’s Enavant and why does it matter?

Enavant is SSR’s transformation aimed at streamlining content production. For RSI, it can speed commissioning and change schedules. This matters for ad planning because inventory windows, sponsorship packages, and program performance may shift more quickly than usual in the region.

Global Market Insights

Teleticino January 30: RSI Reshuffle as Matteo Pelli Sets Up New Firm

ByHuzaifa Zahoor January 31, 2026January 31, 2026

Teleticino is in focus as RSI’s reorganization under SSR’s Enavant plan ties in with reports that Matteo Pelli has formed a new company. RSI said Pelli will keep collaborating in new formats, which suggests continuity with change. For Swiss advertisers, especially in Ticino, programming shifts can alter reach, ad slots, and sponsorship mixes. We look at likely effects on budgets in CHF, audience planning, and how to manage bookings across public and private media in the coming weeks.