Snapchat Launches First Open Prompt AI Lens for Free in the US

Snapchat has introduced its first open prompt AI Lens, named the Imagine Lens, making it available for free to all users in the United States. This innovative feature allows users to create and edit images using custom text prompts, transforming their photos into imaginative visuals. Previously, the Imagine Lens was exclusive to paid subscribers, but Snapchat has now expanded access to enhance creativity across its user base.