Is the new €600 million financing dilutive for shareholders?

No. The reported funding consists of new credit facilities, not new shares, so it does not dilute existing holders. It increases liquidity and lowers reliance on the €1.2 billion revolver. The trade-off is potentially higher interest expense and covenants. For Puma stock, the benefit is stability through inventory and marketing cycles. The real test will be cash flow and interest coverage improving, which would show leverage risk is easing over time.

Why did RBC set a €20 price target while the price trades near €21.89?

RBC kept Sector Perform and lifted the target to €20, signaling a balanced view. The call reflects better near-term flexibility from financing, but also execution risk tied to the product pipeline and margins. A target slightly below the market price suggests limited upside until evidence of stronger sell-through and cash flow appears. For Puma stock, proof points include cleaner inventories, improved gross margin, and steadier orders from key wholesale partners.

Is Puma stock undervalued on current multiples?

On sales and book, valuation looks modest: about 0.39x price to sales and 1.56x price to book, with EV to sales at 0.69x. However, EPS is negative, interest coverage is 0.59, and net margin is -3.44%. That mix restrains a re-rating. To argue undervaluation, investors need signs of rising profitability and cash generation. Watch for improving inventory turns, gross margin stability, and positive EPS trends in upcoming updates.

What technical levels matter for Puma stock this week?

Key levels include the 200-day average around €20.92 as support and the upper Bollinger Band near €24.73 as resistance. Today’s range is €21.65 to €22.58, with price above the 50-day average of €19.35. Momentum is strong but stretched: RSI is 70.34 and ADX is 40.10. If price pulls back, watch €21.00 to €20.90. A sustained move above €24 could open room toward €25, while fading momentum may lead to consolidation.

Global Market Insights

PUM.DE Stock Today: December 22 — €600m Liquidity Secured as RBC Lifts Target to €20

ByHuzaifa Zahoor December 23, 2025December 23, 2025

Puma stock is in focus today as Puma SE (PUM.DE) secures over €600 million in fresh credit lines and RBC lifts its price target to €20 with a Sector Perform rating. The latest price sits at €21.89, down 2.36% on the day, but above the 50-day and 200-day averages. The funding eases near-term cash needs and reduces reliance on the €1.2 billion revolver. Investors now weigh better liquidity against execution risk and a soft product pipeline that has pressured margins and sentiment this year.