What is AI.com and who owns it?

What is ai.com? It is a consumer-facing AI agent platform tied to Crypto.com. The reported owner is Kris Marszalek, CEO of Crypto.com, who acquired the AI.com domain for about $70 million. The service aims to provide easy-to-use agentic tools that complete tasks, with future potential to connect with financial services. Early sign-ups launched alongside a Super Bowl ad to accelerate mainstream awareness and seed an active user base.

Why would someone pay $70 million for AI.com?

Category-defining domains can cut marketing costs and boost trust. AI.com is memorable, easy to type, and maps to a massive search theme. Owning it gives a durable top-of-funnel channel that can outlive shifting ad platforms. With a Super Bowl push, the buyer can capture a surge of curiosity and convert it to sign-ups. If retention and monetization follow, the payback can justify the upfront spend.

How could AI.com make money and tie into Crypto.com’s business?

Near term, AI.com could sell paid plans for higher usage limits or premium agents. Over time, it may route users into Crypto.com products, adding card interchange, trading fees, and payment flows. The platform could also feature partner offers, affiliate referrals, or a marketplace for specialized agents. Clear disclosures and strong privacy controls will be vital if any agent suggests financial actions or account connections.

What should investors watch after the Super Bowl launch?

Three gauges matter most. First, reliability and onboarding: do sign-ups flow without errors and does uptime stay high. Second, engagement: daily and monthly active users, retention by cohort, and free-to-paid upgrades. Third, monetization signals: early pricing tests, partner integrations, and any disclosed tie-ins to financial services. Strong traction across these points would support the thesis behind the domain spend.

Global Market Insights

AI.com Today, February 9: $70M Domain, Super Bowl Push, Site Overload

ByHuzaifa Zahoor February 10, 2026February 10, 2026

If you are asking what is ai.com, it is a new consumer AI agent platform owned by Crypto.com CEO Kris Marszalek. He reportedly paid $70 million for the AI.com domain and timed sign-ups to a Super Bowl ad. The site saw a surge that briefly overloaded access. The pitch: simple agentic tools that complete tasks for everyday users, with room to add financial services later. For US investors, this is a high-cost brand bet and a push into Crypto.com AI to widen growth and monetization options.