Ben & Jerry co founder Jerry Greenfield steps down after Unilever clash over brand activism

Ben & Jerry Co-Founder Jerry Greenfield Steps Down After Unilever Clash

Ben & Jerry co-founder Jerry Greenfield has announced he is stepping down from his formal role with the company, after a public clash with parent firm Unilever over the brand’s social and political actions. The news landed hard with fans and industry watchers. This is a turning point for a brand built on activism.

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