What Are Boxing Day Sales?

Boxing Day Sales are post‑Christmas retail events where stores and online platforms offer deep discounts to attract shoppers looking for bargains and value deals.

Why is spending lower This Year?

Spending is expected to be lower due to cost‑of‑living pressures , with many consumers prioritising essentials and mindful purchases .

Are Online Sales Growing?

Yes, online sales are growing as consumers increasingly use digital platforms and AI tools to compare prices and find the best offers.

What Do Shoppers Focus on the Most?

Popular categories include clothes, shoes, accessories, food and drink, beauty products , and homeware items.

Is Boxing Day Still Important for Retailers?

Definitely. Despite changes, Boxing Day remains a key sales event for the UK retail calendar, combining tradition with modern shopping trends.

Business | Global Market Insights

‘Cost‑conscious’ Shoppers Expected to Spend £3.6bn in Boxing Day Sales – Survey

ByRubaisha December 26, 2025December 26, 2025

Boxing Day Sales and Consumer Spending in 2025

This year’s Boxing Day Sales in the United Kingdom are showing a shift in shopping behaviour as cost‑conscious consumers prepare to spend a total of £3.6 billion, according to a major survey of UK shoppers. The figure is lower than last year’s £4.6 billion forecast, but it highlights how shoppers are adapting their buying habits amid ongoing cost pressures.