Why did Roblox stock fall today?

The drop followed price target cuts and reports of Roblox outages. Wolfe Research lowered its target to $100, while TD Cowen also reduced its view. Investors worry that service issues and signs of softer engagement could slow bookings. Sentiment may improve if stability returns and usage metrics firm up.

Is RBLX a buy after this pullback?

It depends on risk tolerance. RSI and MFI are oversold, which can precede rebounds. But valuation near 11 times sales needs steady bookings and margin progress. Consider scaling in, using stops near recent support, and reassessing after the February 18 earnings update on engagement and spending.

What is the current RBLX price target range?

Across covering analysts, the range spans about $65 to $180, with a median near $131. Wolfe Research recently cut to $100. The breadth shows divided views on growth and profitability. Expect guidance on bookings and margins to drive target changes over the next quarter.

What key metrics should investors watch now?

Focus on bookings growth, DAUs and hours to gauge any user engagement decline, and margin drivers like infrastructure and moderation costs. Track free cash flow trends, stock-based compensation, and platform stability after outages. These will shape confidence in 2026 growth plans and valuation support.

Global Market Insights

RBLX Stock Today: January 11 Cuts, Outage, Engagement Drag Shares

ByDanny Kontos January 12, 2026January 12, 2026

Roblox stock (RBLX) is under pressure as January 11 brings price target cuts, outage headlines, and worries about user engagement decline. Shares recently traded near $81.04, well below the 50-day and 200-day averages. We break down what changed, how analysts frame the risk, and what to watch into earnings. Investors are focusing on bookings momentum, margin trends, and 2026 product plans tied to AI to judge upside versus valuation risk.