Apple

Apple Plans AI-Powered Search for Siri, Taking on OpenAI and Perplexity

Apple is preparing to launch a revolutionary AI-powered search feature called “World Knowledge Answers” next year. This strategic move positions the tech giant to compete directly with established AI search platforms like OpenAI’s ChatGPT and Perplexity. The new search capability will debut as part of a comprehensive Siri overhaul, marking Apple’s most ambitious entry into…

Apple

Apple Launches AppleCare One: A Bold Move to Boost Services Revenue

We see Apple making waves again with its latest offering, AppleCare One, launched on July 23. This new insurance plan, priced at $20 a month, covers up to three devices and promises battery replacements, 24/7 customer care, and protection from spills and drops. It’s a clear sign that Apple wants to grow its services revenue,…

Apple

Apple Shares Up 1.5% Following Better-Than-Expected Revenue Forecast

We saw Apple shares climb by about 1.5%, a clear sign the market was happy, and rightly so,  with its latest forecast. Apple forecasts mid- to high-single-digit revenue growth for the next quarter, exceeding the projections made by Wall Street analysts. This upbeat outlook followed a strong recent quarter, where the company posted nearly $94…

Apple AI Race: Battling Google Ahead of Earnings

Apple AI Race: Battling Google Ahead of Earnings

As Apple’s quarterly earnings approach, the tech world is watching closely. A major battle is brewing between the iPhone maker and Google, not just for device dominance, but in the fast-evolving AI race. With artificial intelligence reshaping software, devices, and services, the company faces intense pressure to prove its strength in an area where Google…

Apple Ramps Up iPhone Production in India as U.S. Demand Slows

Apple Ramps Up iPhone Production in India as U.S. Demand Slows

In the first half of 2025, Apple made over 23.9 million iPhones in India, a record-breaking number that shows how fast the company is shifting gears. According to The Economic Times, this is a 53% increase from the same period last year. At the same time, iPhone sales in the United States have slowed down,…

Apple

Apple Invests $500 Million in MP Materials for Rare Earth Supply

Apple has taken a major step to protect its future by investing $500 million in MP Materials, a company that mines and processes rare earth elements in the United States. This move is not just about business; it’s about ensuring long-term access to critical materials needed to power everything from iPhones to electric vehicles. Rare…