TfL Sells Sponsorship Rights for Entire Tube Line in Major Branding Deal
TfL’s Bold Move Makes History
In a historic decision, Transport for London (TfL) has agreed to sell the full sponsorship rights for an entire Tube line. This is a first-of-its-kind deal that opens a whole new chapter in public transport branding. TfL sells sponsorship for the Waterloo & City line, turning heads across the UK and beyond.
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