Wealthsimple Gold Trading: Platform Hits $100B Milestone, Launches Advanced Tools

On October 22, 2025, Wealthsimple announced a major milestone: the platform now oversees over C$100 billion in assets under administration. Alongside that achievement, the company introduced a set of advanced investment tools signalling a shift from simple trading and robo-advising to a full-scale, sophisticated investing experience. These tools include access to physical gold trading, enhanced options strategies, and more personalized portfolio features.